Softer and more forgiving than black, sophisticated and sober, navy’s ubiquity gives it a pleasing and reassuring anonymity. If there is such thing as a fail-safe choice, then navy is it.
Avocado has always swung wildly in and out of popularity. Now, the current insatiable demand for natural greens sees avocado once again ripe for rehabilitation.
Here, we explore word-colour connections and psychology, along with the impending impact Artificial Intelligence (AI) will have on our insight into text and colours.
Are we seeing a decline in colour? Recent data and drivers suggest this might be true. Yet looking a little closer, a more complex and nuanced picture emerges.
